Project
Client Client
Beseder Beseder
UX Strategy UX Strategy
UX Strategy, Strategic advise UX Strategy, Strategic advise
UX Tools UX Tools
UI Design, UX Design, Figma Design system UI Design, UX Design, Figma Design system
Hive was conceived as an elegant solution to the everyday chaos of family management. Instead of scattered notes and conflicting digital calendars, Hive is a dedicated, interactive display providing a single, visually accessible source for schedules, activities, chores, and reminders. As the UX Designer on this project, I worked closely with the BESEDER team to translate this vision from an initial concept into a fully designed and prototyped user experience, aimed at fostering connection and bringing calm to family life.

Hive was conceived as an elegant solution to the everyday chaos of family management. Instead of scattered notes and conflicting digital calendars, Hive is a dedicated, interactive display providing a single, visually accessible source for schedules, activities, chores, and reminders. As the UX Designer on this project, I worked closely with the BESEDER team to translate this vision from an initial concept into a fully designed and prototyped user experience, aimed at fostering connection and bringing calm to family life.

The challenge

Hive, for the whole family

Creating Hive presented several exciting UX challenges:

Designing for the whole family: The interface needed to be intuitive and engaging for a wide range of users, from tech-savvy parents to young children just learning about schedules and responsibilities.

Balancing information density: How could we display comprehensive family information (multiple schedules, chore lists, reminders) clearly on a single screen without it becoming cluttered or overwhelming?

Motivating engagement (Especially kids): A key goal was to make managing chores and schedules feel less like a burden and more like a positive interaction, particularly for children.

Creating a unified hub: Hive needed to seamlessly integrate various aspects of family life that are often fragmented across different tools (paper calendars, various apps, sticky notes).

Advocating for user needs: Working within real-world budget constraints, a specific challenge was ensuring that user testing remained a priority to validate our design assumptions before significant development investment.

My approach & process

As the UX Lead of this project
  • Concept & Vision Definition: Starting with the core idea of a family command center, I explored different interaction models and feature sets, defining the primary goals and user flows for Hive.
  • Advanced Design in Figma: I built the entire Design system, user interface and experience within Figma, leveraging Figma’s advanced capabilities.
  • Iterative Testing & Refinement: I conducted usability testing sessions with target users (likely families) using the interactive Figma prototypes. The insights gathered directly informed design refinements, ensuring the final prototype was user-centered and addressed key usability concerns.

The solution

A true user-centered dashboard

The outcome of the design phase is a high-fidelity, interactive prototype of the Hive family hub, ready for development. Key features include:

  • Centralized Dashboard: An at-a-glance overview of the day’s or week’s key events, tasks, and reminders for the whole family.
  • Integrated Family Calendar: Combines schedules from multiple family members in a clear, unified view.
  • Interactive Chore Management: Visually engaging way to assign, track, and complete household chores, potentially incorporating motivational elements for children.
  • Shared Lists & Reminders: Easy creation and visibility for grocery lists, to-do items, or important family reminders.
  • Customizable Views & Themes: Potential for personalized views for different family members and aesthetic customization through light/dark modes managed via Figma variables.

This Figma prototype serves as a comprehensive blueprint for the physical Hive product.

The tools used

A strong stack

Design: Figma

The result

An interactive prototype of the Hive family hub

As Hive is currently pre-development/pre-launch (as of early 2025), the project’s success is measured by the quality and validation of the design deliverables:

  • Complete Design Blueprint: Delivered a thoroughly designed user experience, including a robust design system and interactive prototype in Figma.
  • User-Validated Concept: Testing sessions confirmed the core value proposition of Hive and provided positive feedback on the prototype’s usability and appeal to families.
  • Development-Ready Asset: Provided BESEDER with a clear, validated, and technically detailed design foundation, streamlining the upcoming development phase.
  • Demonstrated Technical Proficiency: Showcased advanced application of Figma for design systems, variable management (themes), and high-fidelity prototyping.